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• Content strategy micro to macro
• Identifying business potential
• Improving systems and processes
• Leading and developing teams
• Presenting and evangelising


• Winner, European Parliament Prize for Journalism 2010
• Judge, UACES Reporting Europe Awards 2014
• Foreign Policy magazine: Global Foreign Policy Twitterati 100, 2012 & 2013
• Devised and run strategy for Microsoft ICE International delivering >1 billion monthly PVs
• Took MSN Ireland to #2 in the market (after Google, above Facebook); 60% YoY growth

Employment history

Sept 2009 – present
Managing Editor, International Editorial Solutions, Microsoft Apps & Services Group
• Coordinating content production, distribution & promotion for all channels across >50 markets & 27 languages for MSN & Windows 8 Bing Apps, including key calendar events, advertorials and major breaking news
• Directly managing a >$2 million annual budget, globally-distributed editors and translators, and the Microsoft international editorial calendar
• Advising global Business Development and Media teams on scoping out, implementing and managing key content partnerships, localisation, copyright, and media asset management strategies
• Presenting, training and evangelising at events around the world
• Devised and developed global content planning, management and distribution systems that generate >1 billion pageviews, save thousands of man hours and tens of thousands of dollars every month
• Part of the CMS Superuser group, devising and testing new features
Previous positions: Regional Editor, MSN EMEA; Portal Manager, MSN Ireland; Editor, MSN Ireland; Editor, MSN South Africa

Sept 1997 – present
Freelance writer, editor, project manager and consultant, including:
• Editor, Gibson Square Books (2003-9)
• Information Architect / Social Media Strategist, Bluequest Media (2006-9)
• Reviewer, the Times Literary Supplement (2005-9)
• Web Project Manager, Publicis Blueprint (2007-8)
• Film Critic, Free Features Ltd (2004-8)
• Managing Editor, OpenDemocracy (2007)
• Digital Project Manager, Haymarket (2007)
• Online Editor, Pocket Films, BBC Worldwide (2006-7)
• Columnist, the Press Gazette (2006)
• Author, Virgin Books / Random House (2001-7)
• Regional Editor for London, (2000-1)

Mar 2007 – Aug 2009
Topical Homepage Editor, AOL UK
• Sole responsibility for all topical content on the AOL UK Homepage
• Traffic management to support commercial targets, internal KPIs

Nov 2003 – Nov 2006
Staff writer/Sub-editor rising to Acting Editor, Heritage magazine, Archant Specialist
• Writing, subbing, picture research, layout, budgeting, commissioning
• Also acted as launch web editor for five Archant Specialist magazine sites

Research/Parliamentary Assistant, Sir Patrick Cormack, MP